6 sub-collections
Gold Jewellery
Gold jewellery for celebrations, gifting and everyday wear.
Jewellery chosen with care, clarity and timeless taste. Servicing three generations of families across Sabarkantha with 100% BIS 22K (916) HUID hallmarking, transparent daily metal rates, and lifelong relationship-driven guidance.
Antique 22K Gold Jhumkas with Emeralds & Rubies
Bridal Rani Haar & Choker Set with Matching Jhumkas
Handcrafted 22K Gold Bangles with Emerald Meenakari
Royal Gujarati Bridal Choker Set on Crimson Silk
Multi-Strand Pearls & Emerald Bridal Necklace Set
Handcrafted Royal Chandbali Motif Long Haar
22K Gold Filigree Kadas with Pink Meenakari Work
Regal Multi-Tier Floral Gold Haar with Earrings
Contemporary & Bridal 22K Gold Mangalsutra Collection
Carved Gold & Gemstone Beaded Chain Necklace
A P Jewellers is a premier, family-owned gold, diamond, and silver jewellery showroom located at Shop Nos. 729–730, Soniwada Naka, Nava Bazar, Prantij, Sabarkantha, Gujarat (Postal Code: 383205). Founded in 1965 by Late Shri Ambalal Popatlal Soni and currently led by Director Mr. Hiren Soni, we serve families across North Gujarat with 100% BIS 22K (916) HUID hallmarked gold ornaments, GIA/IGI certified natural diamonds, pure 925 sterling silver payal and utensils, and bespoke bridal crafting.
Select a category family to browse representative ornaments, karigar customization, and hallmark purities.
6 sub-collections
Gold jewellery for celebrations, gifting and everyday wear.
5 sub-collections
Premium 999 certified gold and silver coins and bars for investment and gifting.
3 sub-collections
Traditional and contemporary silver ornaments, gifting pieces and articles.
4 sub-collections
Elegant natural-diamond designs for engagements, milestones and gifting.
3 sub-collections
Modern lab-grown diamond designs with clear product-level guidance.
5 sub-collections
Complete bridal jewellery inspiration for Gujarati wedding celebrations.
4 sub-collections
Lightweight, practical styles for work, daily wear and thoughtful gifting.
Explore specialized collections, bridal timelines, and occasion gifting edits in our dedicated hubs.
Explore active designs, bridal sets, and new inventory pieces available for viewing and ordering.
Heritage Pick
AP-GK-101
Traditional floral detailing with a rich ceremonial character.
Celebration Edit
AP-GK-102
A colourful navratna-inspired bangle composition for festive styling.
Bridal Favourite
AP-GN-201
A layered choker silhouette with an antique-finish bridal look.
Timeless
AP-GE-301
Traditional jhumka proportions designed for festive and family occasions.
Signature
AP-DR-401
A clean solitaire-inspired ring with a refined white-metal setting.
New Edit
AP-DE-402
A graceful floral drop profile for celebrations and elegant evenings.
Everyday
AP-DP-403
A compact pendant concept created for understated daily elegance.
Modern Choice
AP-LR-501
A contemporary ring silhouette for customers exploring lab-grown diamonds.
GC-01
Certified 24K (999) pure gold coin. Features a simple, clean bullion finish without any goddess or religious print. Ideal for systematic investment and gifting.
GC-02
Certified 24K (999) pure gold coin. Features a simple, clean bullion finish without any goddess or religious print. Highly popular for small investment allocations.
GC-03
Certified 24K (999) pure gold coin. Features a simple, clean bullion finish without any goddess or religious print. Optimal balance of weight and value.
GC-10
Certified 24K (999) pure gold coin. Features a simple, clean bullion finish without any goddess or religious print. Classic 10gm weight choice for long-term bullion investment.
SC-01
Premium 999 fine silver coin embossed with the sacred trio idol print of Goddess Lakshmiji, Lord Ganpatiji, and Goddess Saraswatiji. Ideal for festivals and wedding gifts.
SC-03
Certified 999 fine silver coin. Features a simple, clean bullion finish without any goddess or religious print. High-purity silver investment asset.
Experience superior master craftsmanship on handcrafted 22K (916) BIS Hallmarked bridal necklaces, bangles, and kadas with minimal making charges and zero melting loss.
Every ornament comes with verified purity certifications, government hallmarking, and transparent trade assurances.
Founded in 1965 by Late Shri Ambalal Popatlal Soni. Serving Sabarkantha for three generations with absolute purity guarantees, transparent invoicing, and lifelong family relationships.
Officially BIS-registered jeweller. Every gold ornament carries a unique 6-digit HUID code verifiable on the official BIS Care App.
Every gold ornament is stamped with a unique 6-digit HUID code, verifying 22K (916) and 18K (750) purity on government portals.
Every natural diamond ornament comes with GIA/IGI laboratory certification, verifying cut, clarity, color, and carat weight.
Discuss custom weight adjustments, sizing modifications, enamel work, and design adaptations directly with our master karigars.
Permanent physical showroom presence in Nava Bazar, Prantij offering transparent valuation and standard exchange guarantees.
Follow these 4 steps to independently verify the authenticity and purity of any gold ornament before purchase.
Install the official "BIS CARE" application from Google Play Store or Apple App Store on your mobile phone.
Find the unique 6-digit laser-engraved alphanumeric code stamped alongside the BIS logo on your ornament.
Open the app, select the 'Verify HUID' feature, and type the 6-digit code into the search field.
Confirm that the app displays A P Jewellers, 22K (916) purity grade, and matching item description.
Compare purity grades, fineness stamps, hallmarking standards, and best-suited use cases before purchasing.
| Metal & Purity Class | Fineness Stamp | Best Suitable Uses | Government / Lab Certification | Resale & Exchange Terms |
|---|---|---|---|---|
| 22K Yellow Gold | 916 (91.6% Pure) | Traditional Gujarati bridal sets, solid bangles, kadas, mangalsutras, heavy chains | BIS 6-Digit HUID Hallmark (Verifiable on BIS Care App) | Lifetime Buyback / Exchange — Terms Apply |
| 18K Yellow / Rose Gold | 750 (75.0% Pure) | Natural diamond rings, solitaire pendants, lightweight daily-wear studs, modern bangles | BIS 18K Hallmark + GIA / IGI Diamond Certificate | Full Gold Weight & Certified Gemstone Credit |
| 24K Fine Gold Coins | 999.9 (99.99% Pure) | Wealth preservation, bullion investment, corporate gifting, wedding return gifts | NABL Lab Certified Assay Card Packaging | Full Market Rate Bullion Liquidation |
| 925 Sterling Silver | 925 (92.5% Pure) | Solid Gujarati payal (anklets), kandora waist belts, silver coins, deity utensils, baby studs | Official 925 Sterling Silver Guarantee Stamp | Standard Silver Weight Melt Exchange |
Looking for a jewellery gift for a mother, wife, daughter, bride, or a special milestone? Explore our curated gifting recommendations and personalized advice.
Expert insights on gold purities, 3% GST calculation rules, hallmarking standards, and traditional Gujarati jewellery craftsmanship from A P Jewellers.
Learn how gold purity (22K vs 18K), weight (2g to 25g+), chain styles, and Gujarati vati pendant designs affect mangalsutra prices...
Learn how 3% GST on gold jewellery is calculated in India with step-by-step invoice examples, making charge taxes, hallmarking fee...
An old chain may say 22K916 on the clasp, but its exchange value is not calculated from that stamp alone. The evaluator also needs...
Trusted by generations of families in Prantij, Himatnagar, Ahmedabad, and across Sabarkantha for 100% BIS Hallmarked gold, honest weight calculations, and warm hospitality.
“A P Jewellers is our family jeweller for 3 generations. Hiren Bhai's transparency in rate calculation and 100% BIS Hallmarked 22K gold quality is unmatched in Sabarkantha district.”
“Bought traditional Kundan bridal set for my sister's wedding. Every ornament carries a clear 6-digit HUID code verified on the BIS Care app. Outstanding trust and karigar work.”
“Extremely honest business practices. Exchanged old gold ornaments here and received 100% exact metal weight credit after digital touch purity testing in front of us.”
“Best collection of 925 sterling silver payal and traditional Gujarati gold bangles in Nava Bazar Prantij. Hiren Soni Sir gives very genuine personal advice.”
“Prompt WhatsApp assistance with live daily gold rates and itemized making charges before visiting showroom. Very reliable and customer-friendly service.”
Mr. Hiren Soni leads our family consultation desk as Managing Director. Taking charge of the showroom's next-generation leadership in 2015, he advances our 61-year family legacy in Sabarkantha by introducing custom design lines and providing highly personalized services. He specializes in mapping custom weights, providing clear product information, and offering thoughtful design guidance tailored to your personal celebrations.
Expertise Consultations: Custom design lines, handcrafted bridal sets, family timeline ornaments, and transparent product-level guidance.
Supported Languages: Gujarati, Hindi, English
Concise answers to common customer queries about hallmarking, showroom visits, and gold purchases.
A P Jewellers is located at Shop Nos. 729–730, Soniwada Naka, Nava Bazar, Prantij, Sabarkantha, Gujarat 383205, India. You can visit our physical showroom Tuesday through Sunday from 9:30 AM to 7:30 PM (closed Mondays) or use our interactive GPS directions link.
Every gold ornament sold by A P Jewellers carries the Bureau of Indian Standards (BIS) hallmark and a unique 6-digit alphanumeric HUID code. Download the official "BIS CARE" mobile app, open the "Verify HUID" feature, enter the code stamped on your piece, and confirm that the jeweller name (A P Jewellers) and purity match your tax invoice.
We recommend 22K gold (916 fineness) for traditional Gujarati bridal sets, bangles, kadas, and mangalsutras due to its deep yellow luster and high gold value. For diamond studded rings, solitaires, and delicate daily-wear chains, 18K gold (750 fineness) provides superior structural strength to secure precious gemstones.
Because gold and silver market prices fluctuate daily according to MCX and international spot rates, we publish live market rate guidance on our dedicated Gold Rate Today page. You can also message our WhatsApp desk with any design code to receive an instant, itemized quote including metal weight and making charges.
Yes. We offer a transparent 100% lifetime buyback and exchange policy. Your old gold or silver ornaments are melted, tested for exact carat purity in your presence using precision digital assay equipment, and credited at current market bullion rates towards your new purchase.
You can book a private consultation with Director & Senior Jewellery Expert Mr. Hiren Soni directly through our website contact form or by calling our Gold Consultation Desk at +91 98251 25718 to discuss custom weights, traditional Kundan bridal layouts, and diamond certifications.
AP Jewellers Showroom
Shop Nos. 729–730, Soniwada Naka
Nava Bazar, Prantij, Sabarkantha, Gujarat 383205